mpty bottles and return them to Coca-Cola once
There
is a circular system in which the customers pay a deposit (indirect) on the
purchase of soda (refillable bottle). They get a discount on the next purchase
once they return the used/empty bo
newsvilla.org ttle to the shop. Moreover, there is a
special reward feature that gives you a return rate of more than 90%. The
company started this feature to make users feel attached to the Coca-Cola
brand. In addition, it drives them to repurchase the product in the future.
The
retailers keep th
onnp.org ese empty bottles and return them to Coca-Cola once a new
order has been delivered. Once Coca-Cola gets these empty bottles, they clean
them, remove the labels, refill them and then put a fresh label on them. The
bottles are then redistributed.
It’s a
good initiative, especially because you are reusing the bottle, and
manufacturing more of
panifol.com these are required. The bottle cycle lasts up to 25
times, and then it is recycled. What makes it a good initiative is the idea of
zero-waste. It is cost-effective and is helping the environment by reducing the
number of bottles that are manufactured in factories.
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