is a circular system in which the customers pay a de

 

There is a circular system in which the customers pay a deposit (indirect) on the purchase of soda (refillable bottle). They get a discount on the next purchase once they return the used/ thehappyworld.org empty bottle to the shop. Moreover, there is a special reward feature that gives you a return rate of more than 90%. The company started this feature to make users feel attached to the Coca-Cola brand. In addition, it drives them to repurchase the product in the future.

The retailers keep these empty bottles and return them to Coca-Cola once a new order has been delivered. Once Coca-Cola gets these empty bottles, they clean them, remove the labels, refill them and then put a fresh label on them. The bottles are then redistributed.

It’s a good initiative, especi thehelloamerica.com ally because you are reusing the bottle, and manufacturing more of these are required. The bottle cycle lasts up to 25 times, and then it is recycled. What makes it a good initiative is the idea of zero-waste. It is cost-e thesecretoftime.net ffective and is helping the environment by reducing the number of bottles that are manufactured in factories.

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